Meet Microsoft Cloud
@ MEET-IT 2025
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Speaker: Hans Bekaert
Hans Bekaert is Surface Partner Development Manager at Microsoft, with a strong background in device strategy, innovation, and business transformation. Hans specializes in integrating artificial intelligence and security into modern workplace devices, helping organizations leverage technology for improved productivity and business outcomes.
Speaker: Laura Veltman
Laura Veltman serves as Distribution Business Manager Benelux at Intel. Laura’s focus is on commercial PC solutions, AI integration, and enabling partners to leverage Intel’s global manufacturing and technology leadership.
Overview
During TD SYNNEX’s Meet IT Select event, Intel and Microsoft joined forces to showcase the latest advancements in commercial PCs and business devices. The session covered how AI is transforming work, the strategic importance of device selection, and the unique advantages of Intel-powered Surface devices. Both presentations emphasized innovation, security, and the future of productivity for IT partners.
Devices are a strategy, not a commodity
Hans Bekaert opened the session by highlighting that devices are no longer just hardware. They are a strategic asset for organizations. The right device strategy can separate market leaders from followers.
Microsoft Surface devices, powered by Intel, are designed to deliver business value through thoughtful engineering, security, and seamless integration with Microsoft 365 Copilot. AI is at the heart of the new generation of business devices. Surface Copilot+ PCs leverage on-device AI to enable features like improved Windows Search, live captions with translations, generative fill in Paint, and advanced video conferencing effects.
These innovations are powered by over 40 local AI models, ensuring that users can work smarter and more creatively.
The Intel commercial PC advantage
Laura Veltman’s presentation focused on Intel’s global reach and the scale of its commercial PC install base. With over 839 million Intel-powered PCs in use, developers and organizations trust Intel for performance, security, and compatibility. Intel’s AI PC momentum is driven by the Core Ultra processors, which deliver hundreds of AI features and are optimized for business productivity.
Intel’s Core Ultra processors offer unmatched AI compute capabilities, with up to 120 platform TOPS for demanding workloads. Security is built into every layer, from kernel protection to advanced threat detection. The combination of Intel and Microsoft ensures that business devices are secure, manageable, and ready for the future. Surface Laptop and Surface Pro for Business offer premium experiences, advanced AI processing, and robust security features for modern workplaces.
Intel and Microsoft agree: AI PCs will revolutionize business productivity, communication, and security. Features like live translation, smart framing, endpoint anomaly detection, and deepfake protection empower employees and IT teams to work more efficiently and securely. The future of business computing is intelligent, collaborative, and secure.
Would you like to learn more?
Discover how Intel and Microsoft can help your organization lead the way in AI-powered business solutions. Download the complete presentations or contact TD SYNNEX for personalized advice and support.
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